![Moments of Truth, Customer Journey, Manage, CRM, Customer, Insight, Need and Desires](https://i0.wp.com/www.oakconsult.co.uk/wp/wp-content/uploads/2013/04/A-to-Z-Cust-Ex.jpg?resize=570%2C350&ssl=1)
Reading Time: 19 minutesCustomer Experience = How customers or prospects perceive their interactions with your organisation Click To Tweet Customer experience encompasses every aspect of an organisation’s offering – the quality of customer care, of course, but also advertising, packaging, product and service features, ease of use, and reliability. How can you drive [...]